SMALL BUSINESS MARKETING / INTEGRATED MARKETING CAMPAIGNS

Interior Design Brand & Digital Marketing

— Sage Colour & Style —

Marketing consulting with brand strategy, print design, digital marketing and online marketing communications for successful interior designer Ann King.

 
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Situation:
Ann King and the Sage Colour & Style team provide interior design services to support residential construction on new homes or renovations, interior decoration and colour consultation with existing homes. Led by the vision of Ann King, the goal for Sage Colour & Style was to raise both her personal and business profile within the industry.

Solution:
We helped to refresh and redefine the brand through a well defined online and social media strategy executed through powerful marketing tools and regular ongoing marketing communications. As the outsourced marketing department for Sage Colour & Style, we have worked across all facets of their marketing including brand, online, communications, public relations and planning. Sage and Ann King are now a renowned authority in the industry.

 
My goal was to raise the profile of my business within a highly competitive industry. The team helped my brand reach another level. I am now busier than I have ever been.
— Ann King, Sage Colour & Style
 

Result:
A range of ongoing marketing services have been delivered for Sage Colour & Style, raising the overall profile of the business within a highly competitive field.

The detailed analysis and research provided by Mind Methods have strongly assisted the solutions delivered as this fast-growing SME continues to make it's mark in the industry.

We delivered:

  • Marketing Plan Development
  • Competitor Analysis
  • Industry Analysis
  • Brand Strategy
  • Brand Development
  • Logo Design
  • Logo Extensions
  • Target Market Analysis
  • Competitor Analysis
  • Website Design
  • Website CSS Styling
  • Google Analytics Setup
  • Google Search Console Setup
  • Copy Writing
  • Social Media Strategy
  • Email Marketing
  • Marketing Collateral Design
  • Collateral Alignment
  • Marketing Workshops
  • Media & Press Packs
  • Business Stationary

 

 
Mobile responsive website display

Mobile responsive website display

All new projects photographed by Amanda Prior

All new projects photographed by Amanda Prior

Logo design for Sage Colour & Style

Logo design for Sage Colour & Style

Letterpress business cards on lux stock

Letterpress business cards on lux stock

Promotional postcards featuring the highlight projects 

Promotional postcards featuring the highlight projects 

E-newsletters and EDM blasts to promote great work

E-newsletters and EDM blasts to promote great work

Positioning Ann King as an influencer in the industry

Positioning Ann King as an influencer in the industry

Sage now featured in industry magazines

Sage now featured in industry magazines