Australian Based Marketing Consulting

When you need clarity, momentum and measurable growth, a seasoned marketing consultant brings focus to your strategy, channels and execution. Mind Methods works with local organisations and national brands to turn marketing noise into a practical plan-then helps you deliver it.

What a Marketing Consultant does (and when you need one)

A marketing consultant helps you diagnose what’s working, what isn’t, and what to do next. We translate goals into a data-backed marketing plan, align your team and partners, then keep everyone accountable to the metrics that matter.

You’ll benefit most from consulting when you:

• Feel stuck-plateauing leads or rising costs without better results

• Need a credible marketing strategy consultant to guide a website, rebrand or go-to-market.

• Want senior expertise without hiring a full-time head of marketing

• Need an independent view across agencies, freelancers and internal teams

• Know you should be getting more from digital marketing, SEO and paid media

Marketing Strategy Consulting: From Research to Roadmap

Strong execution starts with a strong plan. Our strategy sprints move from insights to action quickly:

1. Discovery & Research: objectives, audience, competitors, demand and benchmarks

2. Positioning & Messaging: sharpen the value proposition and proof

3. Channel Plan: the right mix across search, social, content, email and ads

4. Budget & Forecasts: where to invest, what to expect and when

5. Actionable Roadmap: priorities, owners, sequencing and KPIs

Deliverables typically include a concise strategy deck, a battlefield-ready action plan, and scorecards you can run with immediately.

Marketing Communications, Campaigns & Channel Consulting

When you know what you sell but not how to say it (or where to say it), we bring direction and discipline to your marketing communications. We clarify your message, shape a campaign platform, and build a channel plan that gets in front of the right people - at the right time - with the right creative.

What we cover

• Messaging & Value Proposition: message house (core promise, proof, reasons to believe), tone of voice, audience-specific value props and objections handling.

• Campaign Strategy & Creative Platform: the big idea, key propositions, storytelling angles, and creative territories that work across channels (from press and OOH to video and social).

• Media & Channel Planning (Traditional + Digital): the role of each channel across the journey; search, social, video, display, email, PR, events, print, radio, OOH and partnerships.

• Social Media (Organic & Paid): content pillars, posting cadence, community guidelines, paid social structures (prospecting/retargeting), creative testing and moderation approach.

• Content Marketing Framework: pillar topics, cluster map, editorial calendar, formats (articles, video, guides, case studies), and a distribution plan to extend reach.

• Measurement & Optimisation: channel KPIs, testing plan (creative, audience, placement), reporting cadence and decision rules so you can double down on what works.

Deliverables you can act on

• A concise Messaging House and tone-of-voice guide

• Campaign Strategy One-Pager and creative briefing template

• Channel Mix & Budget Model (with roles across awareness → consideration → conversion → loyalty)

• Content Plan & Social Calendar with production workflow

• Paid Media Structure (audiences, ad types, landing recommendations)

• Measurement Plan & Dashboards aligned to commercial goals

Outcome: Clear, consistent communications, campaigns that actually ship, and a channel plan that spends smarter-not louder.

Brand Strategy Consulting: Positioning, Messaging and Creative

Brand is a growth system, not just a logo. Our brand strategy consulting makes your story clearer and your marketing more effective:

• Audience insights → distinct positioning

• Messaging frameworks for web, ads and sales enablement

• Creative territories to guide campaigns and content

• Practical guidelines your team will actually use

When your story lands, your creative marketing consultant work (ads, social, landing pages) performs better-because it’s built on direction, not guesswork.

SEO Services & Consulting: Audits, Technical and Content

If search is a key growth lever, our SEO services consultant model helps you compound results:

• Technical audit & backlog: (crawlability, speed, structured data, sitemaps)

• Content plan: topics, briefs, internal linking and on-page optimisation

• Authority plan: digital PR, outreach and partnerships

• Measurement: rank groups, conversions, assisted revenue and share-of-voice

We can guide your internal team, collaborate with your developers, or work alongside your agency.

One-Off Consulting or Ongoing Workshops

Different businesses need different levels of support. We offer both one-off consulting and ongoing consulting workshops:

• One-Off Consulting (Strategy Sprint)
  A focused engagement (typically 1-2 weeks) to create your strategy, priorities and first recommendations or action plan. Ideal before a website rebuild, rebrand or new product launch.

• Ongoing Consulting Workshops (Monthly or Quarterly)
  Regular workshops to set targets, review performance, unblock execution and recalibrate the plan. Keeps teams and suppliers aligned and accountable.

Both options can include training and enablement so your team grows capability as you grow results.

Why Choose Mind Methods as Your Sydney Marketing Consultant

• Senior-level experience across multiple industries including B2B services, healthcare, software, SaaS, retail and more

• Independent guidance across strategy, brand, digital and SEO-no channel bias

• Fast, practical outputs: decisions, documents and dashboards your team can use now

• Local partnership: Sydney-based with clients across Australia

“Good marketing is clarity plus courage: clarity about the customer and what truly moves them; courage to focus on the few activities that will make the biggest difference. Our job is to bring both-so your team knows exactly what to do next, and why.”

Simon Tokic - Co-Founder, Mind Methods

Pricing & Packages

We keep pricing straightforward and scoped to outcomes:

• Strategy Sprint (One-Off Consulting) – fixed scope and timeline to deliver your strategy deck, 90-day roadmap and measurement plan.

• Ongoing Consulting Workshops – monthly or quarterly cadence with performance reviews, planning sessions and leadership updates.

• Add-Ons – facilitation, team training, analytics buildouts, stakeholder presentations and vendor briefings.

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