Get less email from Basecamp

Our clients enjoy using Basecamp when working with us on marketing projects. A few have found that their inbox can sometimes get hit with more email notifications than they'd prefer.

The Power of the Gantt

Project management tools and processes should be a marketers best friend and one such tool that every marketer appreciates is a good Gantt chart. We explore why gantt charts are still relevant today!

Customer Marketing Goes Beyond FMCG

Fast Moving Consumer Goods(or FMCG) highlights the entire spectrum of textbook brand focussed marketing and in particular defines Customer Marketing well. 

Rewind: Top 10 Players of 1997

Rewind: Top 10 Players of 1997

The team at Mind Methods enjoy a little bit of basketball especially when nostalgia is mixed in. With the new NBA season tipping off in 10 days time we look back at 10 classic performances.

Naming your brand

If you have ever been involved in the origins of an organisation or company, you would know just how difficult it can be to come up with a great name that your entire brand identity can stand behind.