Nathan Lee

Mind Methods Founder & Creative Director

 

Nathan brings extensive experience spanning a long list of Australian and global brands across a range of industries, delivering outstanding brand, design, print & digital solutions.

Nathan has been delivering brand strategy since 2000, helping his clients envisage their brand and effectively communicate their brand essence. Nathan’s unique approach to visual communication has produced outstanding results for leading brands. 

Organisations include:

Nike
Sydney University
Luxottica
John Frieda
Sunglass Hut

Vodafone
OPSM
Dubai Tourism
Rodeo Show
Lisa Ho
 

Featured on Things Organized Neatly #thingsorganizedneatly © Good Life Creative

Nathan's Desktop Essentials: 1. Pantone process guide (uncoated) 2. Ricoh GR Digital III 3. Sanrio 'Shinkansen' stamp 4. JR Shibuya station melody keyring 5. Safari fountain pen (clear) by Lamy 6. Neubau Modul Modulmeter 7. Shachihata 'Paid' stamp 8. Morn Sun circle pivot blade 9. 'Paid' date stamp 10. The Good Life stamp 11. 3M Scotch donut tape dispenser 12. Braun camera flash 13. NBA Jam cartridge for Nintendo Gameboy 14. Replacement craft blades 15. Camera keyring with shutter sound and flash, Lacie iamaKey usb stick 16. 'Young Ruffians' vinyl figure by Amos 17. Muji white card case 18. Muji clear card case, The Good Life business cards 19. Stiga net and bat regulation ruler 20. Blue A4 grid notepad with ruler 21. Delfonics Cotton Roll pencil case, craft blade, Copic Sketch N6 marker, mechanical pencil 2B, X-acto embossing tool, Pilot FriXion erasable ink gel pen, Rotring Graphic 0.3 pen, Delfonics Wooden ball point pen, Bic Classic Fine black pen, Bic Fine black pen 22. Bloc Rhodia Nº 11 23. Supreme S27 stapler 24. USB 3.0 pocket drive

 

ARTICLES BY NATHAN LEE


Connect with Nathan


#NaturalSelection

Top 5 Brands

1. Aesop (Australia) – Beautiful skin care products, packaged in minimal yet striking jars, bottles and tubes. They focus on awe-inspiring spaces with a warm consultative buying experience, rather than advertise or discount. With stores all over the world Aesop is now a global brand.
2. Marimekko (Finland) – A wonderful brand of bright and bold textiles that truly has encapsulated the joy of "life" in all of their products.
3. Braun AG (Germany) – Functional design excellence. The legacy of Dieter Rams' work has left behind an unforgettable impression on the brand.
4. Headporter (Japan) – Yoshida & Co. produce high-quality "Japan Made" bags and accessories with a unique aesthetic.
5. Lamy (Germany) – Mastered the beauty of the plastic pen. It's hard to make plastic look this good!
 

THE GOOD LIFE

The Good Life is the creative engine of Mind Methods

Founded in 2007 by Nathan Lee, The Good Life Creative's core focus is to ensure that all marketing collateral ties in with the clients overall marketing strategy. The aim is to completely understand what it is that you would like to achieve prior to commencing a project.

The Good Life can also be heavily involved with marketing communications strategy via working with clients to help achieve goals in new customer acquisition or current customer retention. This balance between creative and business minds allows for a superior outcome for clients, however with a fresh and youthful approach.

Coming from an illustration background in various mediums, and hands-on experience in fashion, The Good Life has a broad and eclectic creative repertoire in visual communication. Best results are always achieved when there is a complete understanding of the project at hand and where the project fits in the overall business strategy for the client. Enjoy The Good Life.

Specialties: Creative Services, Branding, Graphic Design, Web Design, Packaging Design

Industry: Design

Founded: 2007


 

Sneaker Design: Good Life™ Air Max 1 (Black Suede / Wolf Grey / Cement)

#NaturalSelection

Top 5 Non-Jordan Basketball Sneakers

1. Nike Air Force Max (1992) – Charles Barkley, Michigan Fab Five
2. Nike Air More Uptempo (1996) – Scottie Pippen
3. Nike Air Max 2 CB (1994) – Charles Barkley
4. Nike Air Prevail (1993) – Reggie Miller, Toni Kukoc
5. Nike Zoom Flight "The Glove" (1998) – Gary Payton

Nathan's cat Cleo. You can follow her adventures on instagram @cleocalico #catsofinstagram